Head of National Retail Sales

We are partnering with a rapidly growing consumer brand to appoint a Head of National Retail Sales.

The business has built significant momentum across the US and is now looking for a senior commercial leader to own and accelerate its next phase of retail growth.

This person will take ownership of the national retail strategy, with a particular focus on expanding and deepening relationships with major mass retailers including Walmart and Target.

The role

You will be responsible for:

  • Owning the national retail sales strategy and delivering significant revenue growth
  • Developing senior relationships with key retail buyers and decision makers
  • Growing distribution, SKU count, shelf space and velocity within existing accounts
  • Identifying opportunities for expansion across mass, grocery, pharmacy, club and other strategic channels
  • Taking a particularly hands on role in the development of Walmart and Target
  • Managing and improving the performance of broker partners
  • Leading commercial planning across pricing, promotions, trade investment and assortment
  • Improving forecasting, account planning and retail performance visibility
  • Building the internal sales capability and team as the business continues to scale

The profile

We are looking for someone who has:

  • Significant experience leading national retail sales within a high growth consumer brand
  • Strong existing relationships within major US retailers, particularly Walmart and Target
  • A track record of materially growing brands within mass retail
  • Experience increasing distribution, assortment, shelf presence and account penetration
  • Strong commercial understanding across trade spend, promotions, pricing and retailer economics
  • Experience working with and holding brokers accountable
  • The ability to operate strategically while remaining close to the detail

Experience within functional food, beverage, wellness, supplements, hydration or adjacent consumer categories would be particularly relevant.

This is a highly visible leadership role within a fast growing business with significant retail momentum and substantial opportunity still ahead.